The rise of natural cosmetics: what are its main benefits and why is it so acclaimed by consumers?

1. Main differences between natural, vegan, and organic cosmetics

2. Why do customers prefer natural cosmetics over other products?

3. Key benefits for skin and hair care

4. The manufacturing process of natural cosmetics: formulas and active ingredients

Natural cosmetics have emerged as a solution for many who suffer from sensitive or atopic skin due to its numerous benefits and properties, and they are increasingly popular among consumers. The beauty industry offers a multitude of different types of products, but those labeled as natural stand out against the competition.

At MS Lab, we specialize in third-party cosmetic manufacturing using natural ingredients to ensure the well-being of people and protect the environment. If you wish to delve deeper into this topic, don’t miss this article where we will reveal many of its secrets as well as interesting information.

1. Main Differences Between Natural, Vegan, and Organic Cosmetics

Cosmetics is one of the sectors where the most innovations and trends emerge. Consumer preferences change over time, and brands design new formulas to meet their demands. It is necessary to meet customer expectations to remain in the beauty industry.

Among the different types of cosmetics on the market, natural cosmetics stand out as one of the favorites among users. Made from natural ingredients, their formulas usually contain fewer chemicals and other components, making them perfect for people with sensitive or atopic skin. However, vegan and organic cosmetics can also be confused with natural cosmetics. To avoid this, we explain in more detail how each type of cosmetic is:

Natural Cosmetics

One of the particularities of natural cosmetics is that their products are made from natural ingredients, meaning they come from plants, minerals, or animals without being exposed to synthetic processes. They stand out by excluding chemical substances such as parabens, sulfates, and silicones from their formulas.

However, it is advisable to always read the labels of these products to be well-informed about their composition and ingredients.

Vegan Cosmetics

When a consumer purchases a vegan cosmetic, it means that no animal-derived ingredients such as honey, milk, or beeswax were used in its development. This list also includes other components like carmine or certain types of collagen.

Organic Cosmetics

For a cosmetic to be considered organic, it must contain ingredients sourced from organic farming free of pesticides, fertilizers, or other genetically modified organisms (GMOs). Also known as organic products, they must comply with a series of regulations to be recognized as such.

2. Why Do Customers Prefer Natural Cosmetics Over Other Products?

People are increasingly concerned about their health and sustainability, and natural cosmetics are attributed a series of characteristics that relate to these values. Many factors elevate them as the favorite among consumers, not only because they respect the environment but also because they care for the skin in a way other cosmetics do not.

These are some of its most important attributes that make it one of the most acclaimed cosmetics on the market:

Health Benefits

Natural cosmetics are perceived as more beneficial for health as they are free of synthetic components and made from natural ingredients.

Environmental Awareness

Their production uses fewer pesticides and chemical fertilizers, protecting the soil and the planet’s biodiversity. This way, consumers perceive these products as ecological and sustainable.

Ethics and Social Responsibility

Sometimes, personal values are reflected in the purchases made.

Transparency and Trust

The ingredients used in the development of natural cosmetics are usually reflected on the product label, a characteristic that denotes trust among consumers.

At MS Lab, we are responsible for manufacturing third-party cosmetics, with natural products being one of our specialties. You can consult us with your questions anytime, and we will help you select the ingredients and develop the cosmetics so you can launch your own product line.

3. Key Benefits for Skin and Hair Care

Natural cosmetics have been gaining more and more followers due to their notable benefits and properties. Natural ingredients such as essential oils and plant extracts are considered less aggressive than synthetic compounds.

Another differentiating feature is deep nutrition, one of its best advantages. Among the main components of natural products are vitamins, minerals, and antioxidants, ingredients that penetrate the skin and hair, providing extra hydration and essential nutrients. Examples include substances like argan oil, shea butter, or aloe vera, which have regenerative and revitalizing properties that help keep the skin smooth and hair shiny.

Moreover, natural cosmetics promote sustainable and ecological production, as sustainable and respectful methods are used for their production. This process not only benefits the planet but also people. Lastly, natural products foster transparent business practices and promote consumer trust, as the labeling allows the components and ingredients of the product to be appreciated.

4. The Manufacturing Process of Natural Cosmetics: Formulas and Active Ingredients

The manufacturing process of natural cosmetics is characterized by being a method that respects and protects the environment, produced sustainably without harming our surroundings. It focuses on using natural ingredients such as plants, minerals, and in some cases, other animal sources obtained without causing harm.

Primarily, the selection of raw materials can focus on the type of product to be developed and the benefits intended to be achieved through it. This will also be regulated according to each client’s premises. To serve as an example, we leave the preliminary steps to develop a cosmetic product:

Selection and Procurement of Ingredients

The most common ones are essential oils, plant extracts, butters, and other botanical components. It is recommended that the ingredients be sustainable and promote fair trade practices.

Formulation

Knowing the properties of each ingredient is essential to create effective, beneficial, and safe formulations.

Production Process

It is recommended to minimize aggressive processes that could harm natural compounds. Opting for techniques that preserve the nutrients and properties of the ingredients is better.

Preservation and Packaging

Natural products usually have a shorter shelf life due to the absence of synthetic preservatives, so investing in appropriate packaging is advisable, preferably those made with recycled or biodegradable materials.

Testing and Certifications

Cosmetics must undergo rigorous quality tests to ensure their safety and efficacy.

At MS Lab, we have the necessary certifications to manufacture cosmetics. Remember, we can always advise and guide you through the manufacturing process. We have over 15 years of experience helping various brands and clients develop the cosmetic products they desire.